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This is Us

A Quick Recap on the Who, the What and the Why of Primal Cut

Primal Cut is a family run business created by husband & wife team, Mike and Kate Oliver, HELLO!

The Why

We created Primal Cut and grew the business from our own way of eating which is paleo-based, simple, grain-free (so naturally gluten-free), white refined sugar free and in response to the difficulties we had experienced in finding 100% real and natural convenience food. We created Primal Cut for all the folk who have consciously made the primal health switch to grain-free and our aim is to make sticking to that way of eating easier, no matter what your version of grain-free looks like.

The What

Primal Cut means comfort & convenience food for paleo, primal, keto and low carb-ers & offer nut free, egg free, vegan, low FODMAP and GAPS-friendly options. Every product we offer is free from white refined sugar and seed oils too - that’s a simple given - and a blessing - at a time when so many food producers use dodgy oils and sugar to entice and sell their food ..don’t get us started! We believe that what you eat & how you feel & look & live are all intrinsically linked & we want to create and sell food that will help you find a brand new, healthier you.


We hand-craft gluten-free sausages, nitrite-free bacon & charcuterie from the very best free-range Yorkshire pork at our Charcuterie. Our pork is from the highest welfare source where the pigs have been allowed to roam freely and happily at the farm – no compromise. Free-range pork is difficult to source and we have been careful to find the best, sustainable supply that 100% accords with Slow Food principles. Our sausages have won national awards and our bacon from the same free-range pork is 100% natural and nitrite-free. Our charcuterie is also gaining a fantastic reputation and we are delighted to be able to supply this to anyone looking for a sustainable source of additive-free natural guanciale, capocollo & pancetta - like mama used to make!

In 2018, we added the Australian brand Primal Alternative to our range securing the first UK licence to hand-bake their grain-free breads, fruit toasts, no nut hemp wraps, pizza bases, keto cookies, and the entire range of bake your own mixes from our Tiny 5* Bakery. In 2020 we added organic microgreens to the Deli Shop from a local supplier and also stock a great range of unsweetened ketchup including a spicy Chipotle Ketchup and classic version, BBQ sauce and Mayos all from our amazing friends at Hunter & Gather.

Explore our Shop

Now much more than gluten free sausages, there's something for everyone – we hope you have fun! Explore our shop & find new ways to bring 100% real and natural food into your life. Follow this link for customer reviews and please do get in touch if we can help further .



kate oliver - Primal Cut co-founder

Hi! I'm Kate, Co-Founder of Primal Cut, mum, wife & Primal Baker! I live with my husband and partner Michael. Ideally located in the spa town of Ilkley, on the edge of the Yorkshire Dales its where we handcraft our range of healthy, nutrient dense, free from food.

From delicious Primal Alternative keto granolas to gluten free low carb bread, from vegan wraps to healthy sausages, nitrate-free bacon & charcuterie - it's all here. The fact that gluten-free is better for all, including keto and low carb means our food offers convenient, time-saving grain free alternatives that will help keep you on track during your journey back to health!

For the full range of healthy convenience foods check out our shop

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