This is Us

Updated: Apr 23, 2022

A Quick Recap on the Who, the What and the Why of Primal Cut

Primal Cut is a family run business created by husband & wife team, Mike and Kate Oliver, HELLO!

The Why

We created Primal Cut and grew the business from our own way of eating which is paleo-based, simple, grain-free (so naturally gluten-free), white refined sugar free and in response to the difficulties we had experienced in finding 100% real and natural convenience food. We created Primal Cut for all the folk who have consciously made the primal health switch to grain-free and our aim is to make sticking to that way of eating easier, no matter what your version of grain-free looks like.

The What

Primal Cut means comfort & convenience food for paleo, primal, keto and low carb-ers & offer nut free, egg free, vegan, low FODMAP and GAPS-friendly options. Every product we offer is free from white refined sugar and seed oils too - that’s a simple given - and a blessing - at a time when so many food producers use dodgy oils and sugar to entice and sell their food ..don’t get us started! We believe that what you eat & how you feel & look & live are all intrinsically linked & we want to create and sell food that will help you find a brand new, healthier you.

Hand-Made

We hand-craft gluten-free sausages, nitrite-free bacon & charcuterie from the very best free-range Yorkshire pork at our Charcuterie. Our pork is from the highest welfare source where the pigs have been allowed to roam freely and happily at the farm – no compromise. Free-range pork is difficult to source and we have been careful to find the best, sustainable supply that 100% accords with Slow Food principles. Our sausages have won national awards and our bacon from the same free-range pork is 100% natural and nitrite-free. Our charcuterie is also gaining a fantastic reputation and we are delighted to be able to supply this to anyone looking for a sustainable source of additive-free natural guanciale, capocollo & pancetta - like mama used to make!

In 2018, we added the Australian brand Primal Alternative to our range securing the first UK licence to hand-bake their grain-free breads, fruit toasts, no nut hemp wraps, pizza bases, keto cookies, and the entire range of bake your own mixes from our Tiny 5* Bakery. In 2020 we added organic microgreens to the Deli Shop from a local supplier and also stock a great range of unsweetened ketchup including a spicy Chipotle Ketchup and classic version, BBQ sauce and Mayos all from our amazing friends at Hunter & Gather.

Explore our Shop

Now much more than gluten free sausages, there's something for everyone – we hope you have fun! Explore our shop & find new ways to bring 100% real and natural food into your life. Follow this link for customer reviews and please do get in touch if we can help further .